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Digital Marketing Pro

indranilbanerjee By indranilbanerjee ⭐ 143 stars 👁 25 views ▲ 0 votes

Open-source AI marketing plugin for agencies & in-house teams — 158 skills, 25 specialist agents, 12-Part Strategy Flow, Cowork team-persistent, EU AI Act Article 50 ready, 6-platform AEO/GEO incl. Google AI Mode. Installs on Claude Code, Cowork, Codex, Cursor, Copilot CLI, Antigravity. MIT-licensed.

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Install

npm install -g

README

# Digital Marketing Pro

> **Your agency just signed a 50-brand client. The previous agency left no playbook. Three brands are bleeding budget, two have stale positioning, one is launching in a regulated jurisdiction next month. Where do you start?**

Run `/digital-marketing-pro:engagement` against each brand. Same 12-Part Strategy Flow, same Four Core Documents, same 61-step structure — auditable across the entire portfolio in ~60 minutes per brand on Claude Opus 4.7. No more inconsistent depth between brands. No more "what did the last agency do?" mysteries. No more compliance gaps in regulated jurisdictions.

Open-source AI marketing plugin — **158 skills, 25 specialist agents, EU AI Act Article 50 ready, Cowork team-persistent**. Built for marketing agencies, in-house teams running 50–200 brands, and consultancies. Installs on **Claude Code** (CLI + IDE), **Anthropic Cowork**, **OpenAI Codex**, **Cursor 2.5+**, **GitHub Copilot CLI**, **Google Antigravity 2.0**, **Hermes Agent**, and **OpenClaw** + 35+ Agent Skills platforms. Created by [Indranil Banerjee](https://indranil.in) · [LinkedIn](https://www.linkedin.com/in/askneelnow/) · [X](https://x.com/askneelnow).

[![Version](https://img.shields.io/badge/version-3.13.1-blue.svg)](CHANGELOG.md)
[![License](https://img.shields.io/badge/license-MIT-green.svg)](LICENSE)
[![Stars](https://img.shields.io/github/stars/indranilbanerjee/digital-marketing-pro?style=flat&logo=github&color=yellow)](https://github.com/indranilbanerjee/digital-marketing-pro/stargazers)
[![Forks](https://img.shields.io/github/forks/indranilbanerjee/digital-marketing-pro?style=flat&logo=github&color=blue)](https://github.com/indranilbanerjee/digital-marketing-pro/network/members)
[![Issues](https://img.shields.io/github/issues/indranilbanerjee/digital-marketing-pro?logo=github)](https://github.com/indranilbanerjee/digital-marketing-pro/issues)
[![Last commit](https://img.shields.io/github/last-commit/indranilbanerjee/digital-marketing-pro?logo=github)](https://github.com/indranilbanerjee/digital-marketing-pro/commits/main)
[![Tests](https://img.shields.io/badge/tests-114%2F114%20passing-brightgreen.svg)](tests/)
[![Platforms](https://img.shields.io/badge/platforms-8%20native%20%2B%2035%20Agent%20Skills-success.svg)](#works-on-40-agent-harnesses-via-the-agent-skills-open-standard)
[![Cowork](https://img.shields.io/badge/cowork-team%20persistent-purple.svg)](#supported-surfaces-v3131)
[![EU AI Act](https://img.shields.io/badge/EU%20AI%20Act-Article%2050%20ready-darkred.svg)](skills/context-engine/compliance-rules.md)

> 🆕 **Just shipped — v3.13.1 (June 9, 2026):** Test infrastructure hardening (70 → **114 tests**) · new **Troubleshooting** section covers all 8 platforms · **5-minute non-developer install path** for marketers · release-consistency tests catch cross-manifest drift automatically. [Read what's new →](#whats-new) · [Full changelog →](CHANGELOG.md)

```bash
# Install — one line
/plugin marketplace add indranilbanerjee/neels-plugins
/plugin install digital-marketing-pro@neels-plugins
```

> If this saves you time, [give it a star ⭐](https://github.com/indranilbanerjee/digital-marketing-pro/stargazers) — it's the single thing that helps other marketers find it.

---

## Who this is for

| If you're a... | Run this | What you get |
|---|---|---|
| 🏢 **Marketing agency** managing 50–200 brands | `/digital-marketing-pro:engagement` per brand, then `/digital-marketing-pro:cowork-setup` for team Drive persistence | Same 12-Part Strategy Flow audited across every brand. New-hire onboarding goes from 6 weeks to 6 hours. Per-brand AI cost rollup via `:agency-dashboard`. |
| 👔 **In-house marketing team** (B2B SaaS · e-commerce · fintech · healthtech) | `/digital-marketing-pro:engagement` once to anchor strategy, then `:content-engine` + `:campaign-plan` for ongoing work | A single canonical strategy doc, monthly stakeholder reports via `:performance-report`, content + campaigns that tie back to the strategy instead of drifting. |
| 🚀 **Marketing automation builder** (n8n · Zapier · Make · Pipedream · custom) | `/digital-marketing-pro:doctor` to see what's wired, `:execute-action` to fire real API calls | 8 verified HTTP connectors executing end-to-end (Slack · HubSpot · Klaviyo · SendGrid · Brevo · Customer.io · Mailchimp · Ahrefs); 25 OAuth connectors via MCP manifest. Stdlib only, no third-party deps. |
| 💼 **Solo consultant** or freelance marketer | `/digital-marketing-pro:engagement` per client | 50–60 canonical files per client engagement in ~60 minutes for $15–40 of API spend. Same depth on every project. Installs on Codex / Cursor / Copilot CLI / Antigravity if you don't live in Claude. |
| 📈 **Growth team** / product marketer | `:funnel-architect` → `:analytics-insights` → `:attribution-model` → `:churn-risk` → `:retention-loops` | Journey design + measurement + retention + churn — all aligned to the strategy document, not isolated outputs. MMM + incrementality testing baked in. |
| 🛡 **Compliance-led marketer** (EU · UK · India · Brazil · California) | `/digital-marketing-pro:check` before publishing anything | C2PA content provenance, EU AI Act Article 50 disclosure, GDPR + CCPA + DPDPA + LGPD across 16 jurisdictions, deepfake disclosure clauses on every AI creative brief. |

---

## How does this compare?

| | **Digital Marketing Pro** | Anthropic Marketing (official) | Composio Marketing | claude-seo (community) |
|---|---|---|---|---|
| Skills count | **158** | ~7 | ~12 | 25 SEO-only sub-skills |
| Specialist agents | **25** | 0 | 0 | 18 SEO-only |
| Has a methodology | **Yes — 12-Part Strategy Flow (61 explicit steps)** | No | No | No |
| Multi-brand / agency support | **Yes — per-brand state, brand-switch, agency-dashboard** | No | No | No |
| EU AI Act Article 50 ready | **Yes — C2PA + deepfake disclosure + 16 jurisdictions** | No | No | Partial |
| Cowork team persistence | **Yes — Drive MCP routing (v3.12.0)** | Cowork-native | Composio cloud | n/a |
| Real API execution | **Yes — 8 connectors live, 25 manifest-ready** | OAuth via plugin | OAuth via Composio | Optional DataForSEO / Firecrawl |
| 6-platform AEO/GEO audit | **Yes — incl. Google AI Mode (May 2026)** | No | No | Yes (AEO + GEO) |
| Cross-platform install | **5 surfaces — CC + Cowork + Codex + Cursor + Copilot CLI + Antigravity** | Cowork only | Cowork + Codex | CC + Codex |
| Tests | **49 stdlib unittest** | unknown | unknown | 271 incl. SSRF/DNS coverage |
| License | **MIT — no telemetry, no seats** | Proprietary | Proprietary | MIT |
| Maintainer responsiveness | Direct via [@askneelnow](https://linkedin.com/in/askneelnow) | Anthropic queue | Composio queue | Community |

---

## Get started in 5 minutes (non-developer path)

**Are you a marketer, agency owner, or content lead who doesn't live in a terminal?** Here's the fastest path:

1. **Open [Anthropic Cowork](https://claude.com/cowork)** in your browser (no installation, no terminal, no command line). Sign up free if you don't have an account.
2. **Click your profile menu → Settings → Plugins → Add Marketplace.** Paste: `indranilbanerjee/neels-plugins`
3. **Find "Digital Marketing Pro" in the list → click Install.**
4. **Type in chat:** *"Let's set up a brand for ACME Corp"* — Claude will walk you through brand setup (voice, audience, jurisdiction, competitors).
5. **Then ask:** *"Run a full marketing engagement for ACME"* — and watch ~50–60 strategy documents get produced over the next ~60 minutes.

That's it. You never touched a command line. Your team Drive will hold the outputs. Re-open Cowork tomorrow and pick up where you left off.

**If you're more technical**, see [Quick start](#quick-start) below for the Claude Code CLI install (one terminal command).

**For team usage (agencies running 50+ brands)**, also run `/digital-marketing-pro:cowork-setup` once so brand state persists across Cowork sessions via your team's Google Drive.

---

## Why Digital Marketing Pro

Most AI marketing tools generate isolated outputs — a campaign brief here, an email there. No canonical sequence, no shared state, no enforced structure. Result: inconsistent depth, missed dependencies, outputs that don't compound.

**DM Pro runs every brand through the same 12 parts, producing the same files in the same order, with explicit dependency rules between them.** That's the whole product. Everything else — the 158 skills, 25 agents, May–June 2026 compliance updates, Cowork persistence — exists to make that 12-Part Flow ship cleanly for real agencies on real client work.

| What this gives you that ad-hoc prompts don't | Why it matters |
|---|---|
| **Canonical 12-Part Strategy Flow** producing the Four Core Documents (61 explicit steps) | Every engagement looks the same, so handoffs work and quality is auditable |
| **Two-Views Model** (v1 unbiased + v2 client-validated) | You never lose the original market view when the client pushes back |
| **Decision Matrix** — maps validation responses to re-runs | Stops over-running (wasted hours) and under-running (broken strategy) |
| **Living Project Instruction File** — single source of truth per engagement | All skills read it first; corrections propagate automatically |
| **EU AI Act Article 50 readiness** built in | C2PA provenance signing, deepfake disclosure, draft-guidelines table in compliance |
| **6-platform AEO/GEO audit** (incl. Google AI Mode) | The first marketing plugin to treat AI Mode as a distinct surface from AI Overviews |

---

## What you get in 60 minutes

Run `/digital-marketing-pro:engagement` and the plugin produces a full brand-strategy engagement in roughly 60 minutes on Opus 4.7 — **~50–60 canonical files** organized by part:

- **Part 1** — Stone-vs-Opinion intake (what the client knows for certain vs what they believe)
- **Part 2** — External market research (unbiased, no client docs)
- **Part 3** — Four Core Documents — 61 explicit steps across Business & SBU Analysis, Segmentation Framework, 

... (truncated)
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